INTRODUCTION Character merchandising is a clever marketing method through which goods and services similar to well-known imaginary or even real characters are made for appealing customers. In […]
INTRODUCTION Character merchandising is a clever marketing method through which goods and services similar to well-known imaginary or even real characters are made for appealing customers. In […]
Plaintiff: SIMONELLI INNOVATION, LLC Defendant: TATA AMERICA INTERNATIONAL CORPORATION and TATA CONSULTANCY SERVICES LIMITED (TCS) Case Number: 5:2018cv00840 Case Filed On August 15, 2018 Court: Texas Western District Court […]
Two premier chocolate brands recently locked horns in the market. Hotel Chocolat alleged that Waitrose had launched a luxury chocolate bar which was deceptively similar to its trademark chocolate bars. […]
Comparative advertising is also a form of advertising a product. When a person uses a competitor’s brand of a product to compare his brand for the same […]
What Is A Trade Dress? Trade dress means the packaging, visual appearance, shape, graphics, color combination which can be registered and protected from being exploited by the […]
Earlier a trademark used to get the status of a well-known trademark only after a long and tedious process of court proceedings preceded by a trademark infringement […]
Pre-2005 amendment of Patent law, product patenting to pharmaceutical substances was not acknowledged. The introduction of section 3(d) of the patent act has helped in preventing the […]